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Hospitals Can Have a Mobile Strategy Without Developing an App

Image originally found on Apps Law Blog By Jenn Riggle The popularity of the iPhone and Droid phones are being driven by people’s desire for features and functionalities – and for easy-to-use mobile...

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Message in a Bottle: How QR Codes are Personalizing the Wine Experience

   THE BOOZE BIN By Pia Mara Finkell (@piamara) To help put myself through pastry school, I taught wine classes and parties at my culinary school. I learned early from my mentor and pal Tish, who runs...

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Social Lubricant: 5 Tips on Using Social Media to Enhance Your Trade Show

THE BOOZE BIN By Pia Mara Finkell (@piamara) One perk of the booze industry is attending trade events with hundreds of wines, new spirits and food pairings. But let’s face it; once you’ve been to one...

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A Look Ahead: Social Media Marketing Trends for 2011

THE BOOZE BIN By Pia Mara Finkell (@piamara) 2010 has without a doubt been the year of social media growth. It’s impossible to watch the morning news, read a newspaper or conduct a meeting without...

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2011 to Ring in Rapid Growth of Mobile Commerce with NFC

THE BOOZE BIN By Pia Mara Finkell (@piamara) If 2010 was the year we learned to dabble in social and mobile commerce and to work with social media, 2011 will mark the year we learn to make these...

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With QR Codes, Hospitals Are Finding It’s Hip to Be Square

By Jenn Riggle While hospitals haven’t embraced location-based services like Foursquare or Facebook Places, they’re moving forward with their mobile strategies by using QR codes and creating mobile...

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5 Reasons to Have a Mobile Friendly Website

By Jason Poulos (@TheSaganaki) In last Friday’s post, Dave Hess talked about how responsive design can tackle a website’s mobile challenges. Having one site that reacts to mobile, tablet and desktop...

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